CESAR MAXXIE

MAKING
GOOD
SHIT
SINCE
2014

ABOUT ME

I’m a media buyer strategist focused on scaling brands through performance marketing and BI-powered decisions.

WHAT I DO

PAID

I don’t push buttons. I build campaigns that print 3X–8X ROAS.

DATA

If the numbers lie, the business dies. BI makes ROI bulletproof.

AI

I engineer flows where AI does the boring work, and profit scales.

STRATEGY

Tactics without strategy burn money. I design growth systems that last.

CMO

Fractional CMO = board-level vision without the full-time overhead.

EXPERIENCE

Over two decades of experience in data-driven marketing and working with some of the most talented people in the business

HISTORY

NOW

CMO & AI Engineer

altNEWS

2022

Senior Media Buyer

Neil Patel

2018

Head of Performance & BI

Muon Marketing

2014

Digital Analyst

WebFX

CLIENTES

I worked with some of the most innovative industry leaders to help build their top-notch products

AVIANCA

Optimized flight sales funnels, still waiting for my free business class upgrade.

OVOLO

Helped fill luxury hotel rooms I never actually stayed in.

LEVI’S

Boosted global denim sales campaigns, while avoiding skinny jeans myself.

KANGU

Built digital growth so strong it got Mercado Livre’s attention (without ever shipping a single box).

CLUB MED

Scaled resort bookings worldwide, from behind a cold office desk.

YANMAR

Generated leads for heavy machinery, even though I’ve never driven anything bigger than a hatchback.

...

CESAR MAXXIE

HIDING
BAD
SHIT
SINCE
2014

ABOUT ME

A media buyer — with skills that haven’t been replaced by A.I (yet) - making good shit only if the paycheck is equally good.

WHAT I DO

PAID

I don’t push buttons. I build campaigns that print 3X–8X ROAS.

DATA

If the numbers lie, the business dies. BI makes ROI bulletproof.

AI

I engineer flows where AI does the boring work, and profit scales.

STRATEGY

Tactics without strategy burn money. I design growth systems that last.

CMO

Fractional CMO = board-level vision without the full-time overhead.

EXPERIENCE

Only nine years of actively producing cool shit. Other years were me messing around and navigating through my career

HISTORY

NOW

Chief of Everything

altNEWS

2022

Pro Button Clicker

Neil Patel

2018

Spreadsheet Sorcerer

Muon Marketing

2014

Junior Data Monkey

WebFX

CLIENTES

I was only a small part of a large team. They probably have no
idea I exist.

AVIANCA

Optimized flight sales funnels, still waiting for my free business class upgrade.

OVOLO

Helped fill luxury hotel rooms I never actually stayed in.

LEVI’S

Boosted global denim sales campaigns, while avoiding skinny jeans myself.

KANGU

Built digital growth so strong it got Mercado Livre’s attention (without ever shipping a single box).

CLUB MED

Scaled resort bookings worldwide, from behind a cold office desk.

YANMAR

Generated leads for heavy machinery, even though I’ve never driven anything bigger than a hatchback.

...